Skip to content

Cart

Your cart is empty

Article: Zero Emission vs Carbon Zero, why not both?

Zero Emission vs Carbon Zero, why not both?
Electrification

Zero Emission vs Carbon Zero, why not both?

The term carbon zero or carbon neutral is becoming increasingly popular, and for good reason. Businesses are responding to increased consumer demand for carbon zero products. So how does this affect businesses and what is the difference between emission free, carbon zero or both?

Carbon neutrality or the claim of carbon zero means that any CO2 released into the atmosphere from a company's activities, is balanced by an equivalent amount of CO2 being removed. Traditionally this  has been achieved through carbon offset programs, where product emissions are offset by the purchase of carbon credits.

At NZ0, we believe that this is a step in the right direction, but can be susceptible  to greenwashing, where organisations pay for offsets but do nothing to change the underlying  harmful behaviour.

From a climate point of view, the best outcome  is to not produce the emissions in the first place. This is what separates NZ0 from other carbon zero brands.

NZ0’s goal is to provide the most climate friendly option to the consumer. We aim to do this by reducing emissions through existing and upcoming technology and practices, only offsetting what is absolutely unavoidable. As a point of comparison, you can’t offset animal cruelty from caged eggs by donating to the SPCA, so why should you be able to do the same with the climate?

NZ0's process in providing emission-free food is about taking the core principle of environmentalism and applying it in an integral way to business. We are not only focused on becoming carbon zero, but also on complete fossil fuel elimination. By removing emissions from the source we can, and are, producing food with zero emissions. Not only does this shift the needle and have a positive result for global emission targets, it allows offsetting to be used as intended, which is as a backstop and  last resort  for the unavoidable pollutants currently used  due to insufficient technology.

At NZ0, we are taking Carbon Zero or neutrality one step further and only offset what is impossible to remove with current technology. We are constantly pushing the boundaries with the firm belief that we can reach a point where no offsetting is needed, where we live in an electrified world. It’s this level of change we recognise consumers want and demand, and we are wholeheartedly in support.

Read more

It's A Food Revolution For Zero Emission Farmers
Electrification

It's A Food Revolution For Zero Emission Farmers

It's A Food Revolution For Zero Emission Farmers. But how? How can farmers not possibly use fossil fuels and become emission free?

Read more
Join the movement by following our social media, New Zealand Zero (NZ0)
Press

Join the movement by following our social media, New Zealand Zero (NZ0)

Join the movement by following our social media, New Zealand Zero (NZ0). NZ0 is building a following on social media with our new Instagram, LinkedIn & Facebook presence.  

Read more